Four Ways to Get the Most Out of Your Christmas Cards
We love Christmas cards. We are a nation of Christmas cards. Americans buy 1.6 billion cards each Christmas season (down significantly from a few years ago), according to the Greeting Card Association. But the birth of the personalized Christmas card, tethered to the ubiquitous "Holiday Newsletter," threatens to overwhelm us all with lengthy stories about Little Tommy's escapades. Highlighted by summer beach-vacation images, it can drive the most sober man to double-dip in the spiked eggnog. Here are a few pointers on getting the best out of your Christmas cards. (Click here to read more).